Example report
Sample AI Visibility Report
Last updated 2026-07-07
A real CitationWorks weekly report, rendered with fictional data. This is the exact document the dashboard compiles every week: executive KPIs, priority issues, recommended actions, citation landscape, and answer movement.
Illustrative example. Meridian CRM, its competitors, and every number in this document are fictional and shown for layout only.
Meridian CRM
How ChatGPT, Claude, and Gemini answered 41 buyer questions about CRM software this week, and what to do about it.
- Prepared for
- meridian-crm.example
- Reporting period
- Jun 22 – Jun 29, 2026
- Generated
- Jun 29, 2026 · 06:10 UTC
- Scope
- 41 prompts × ChatGPT, Claude, Gemini
Executive summary
Meridian is named in about a third of tracked buyer questions, up six points on the prior week. The gap is downstream of citations: competitors' comparison pages get quoted as sources while Meridian's own domain rarely does, and six prompts still carry a trust gap where models describe the product but cite someone else for the facts.
34%
Brand mention rate
of 41 tracked prompts, up 6 pts vs. prior week
18%
Citation share (own domain)
answers with sources that cite meridian-crm.example
6
Trust gap
prompts where the brand is discussed but never cited
+9 pp
Competitor citation gap
competitor domains cited more often than yours
5
Open issues
2 high severity, see section 02
2
Unacknowledged alerts
answer changes waiting for review
5
Open recommendations
top 3 listed in section 03
11
Answer changes
answers that changed vs. last run
2
High-impact changes
ranking or sentiment shifted materially
72
Lighthouse perf. (mobile)
PageSpeed performance score
94
Lighthouse perf. (desktop)
PageSpeed performance score
Priority issues
Open issues from this period, ordered by severity. Each links back to the prompt, the model, and the answer that triggered it.
- 02.1High
Gemini describes the discontinued Essentials plan as current
On "how much does Meridian CRM cost", Gemini quotes the Essentials plan at $19 per seat. That plan was retired in March. The likely source is an unchanged pricing table in the help center.
- 02.2High
ChatGPT leaves Meridian out of small-agency shortlists
On "best CRM for small marketing agencies", ChatGPT names four competitors and never mentions Meridian, while citing two competitor comparison pages as sources.
- 02.3Medium
Claude attributes PipelineHub's AI forecasting to Meridian
On "does Meridian CRM have revenue forecasting", Claude describes a forecasting feature that matches PipelineHub's product page, not Meridian's.
- 02.4Medium
Pricing prompts never cite the Meridian pricing page
All three models answer pricing questions from third-party review sites. The pricing page has no structured data and the plan names differ from the docs.
- 02.5Low
Outdated review score quoted from a 2024 roundup
Two comparison answers quote a 3.9 rating from an old roundup article. Current review-platform ratings average 4.5.
Recommended actions
The highest-leverage fixes this week, ordered by priority. Each targets a specific issue above and can be verified in next week's run.
- 03.1High
Publish a Meridian vs. PipelineHub comparison page
Models cite competitor comparison pages on the two shortlist prompts Meridian loses. A factual, well-structured comparison page gives them a source that includes you.
- 03.2High
Align plan names and prices across site, docs, and help center
The retired Essentials plan still appears in the help center and in cached docs pages. Consistent plan naming plus updated schema removes the source behind the Gemini pricing error.
- 03.3Medium
Rewrite the forecasting feature page with concrete capability claims
Claude confuses Meridian's forecasting with a competitor's. A page that states what the feature does and does not do gives models a clean fact to quote.
Most-cited sources
The domains models actually quoted when answering this week's prompts. This is where AI answers get their facts about your category.
- 04.1Review
g2reviews.example
g2reviews.example/categories/crm, cited in 9 prompts. Review platform category pages dominate shortlist answers.
- 04.2Forum
forumthreads.example
forumthreads.example/r/sales-tools, cited in 6 prompts. Community threads drive answers on reliability and support quality.
- 04.3Competitor
pipelinehub.example
pipelinehub.example/compare/meridian, cited in 5 prompts. A competitor's comparison page is a primary source about your own product.
Citation opportunities
Where a content or outreach move would put your domain into the sources models quote.
- 05.1Medium
Refresh the review-platform profile models keep quoting
The CRM category page cited in 9 prompts shows an outdated feature list for Meridian. Updating the vendor profile changes the most-quoted source in the set.
- 05.2Medium
Add an FAQ with pricing schema to the pricing page
Pricing prompts cite third parties because the pricing page offers no quotable structure. FAQ markup with per-plan pricing gives models a first-party source.
Answer movement
How model answers changed against the previous run, high-impact shifts first.
- 06.1High
ChatGPT now lists PipelineHub first on the consultancy shortlist
Impact: high. Meridian dropped from first to third mention on "best CRM for consultancies".
- 06.2High
Gemini added a sources panel to the pricing answer
Impact: high. The new sources cite two third-party sites, neither of which is meridian-crm.example.
- 06.3Medium
Claude's sentiment on support quality improved
Impact: medium. The answer now references faster response times, matching last month's support page update.
- 06.4Medium
ChatGPT reworded the integrations answer
Impact: medium. The integration count is now correct, but the answer still omits the two newest connectors.
- 06.5Low
Gemini shortened the onboarding answer
Impact: low. Meridian's mention and position are unchanged.
CitationWorks asked the same 41 buyer questions to ChatGPT, Claude, and Gemini every day from June 22 to June 29, 2026, 123 answers per day. Each answer was scored for brand mentions and position, competitor mentions, cited sources, sentiment, and factual accuracy against the brand's own site. KPIs compare against the strictly prior 7-day window.
Illustrative example. Meridian CRM, its competitors, and every number in this document are fictional and shown for layout only.
How to read this report
This page is the actual report format CitationWorks compiles for every project, weekly by cron and on demand from the dashboard. Nothing here is a mockup of a different, prettier document: the executive summary keys, the item types, and the section order match what the product stores for each report.
- Executive summary: the eleven KPIs the dashboard tracks, compared to the prior week.
- Priority issues: open problems ordered by severity, each traceable to a prompt, a model, and an answer.
- Recommended actions: the fixes most likely to move next week's numbers.
- Most-cited sources and citation opportunities: where AI answers get their facts, and how to become one of those sources.
- Answer movement: what changed since the last run, so you catch drift before customers do.
What you receive each week
Paid workspaces get this report compiled automatically every Sunday, an email digest, and the live dashboard behind it: prompt-level answer history, competitor tables on the same question set, and alerts when a model changes its story about you.
Want this for your brand? Start with the free visibility check or read the guide to measuring AI search visibility.